100 Percent Pure Maracuja Oil Vegan Mascara

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What it is: A vegan mascara that lengthens and separates lashes.

Why you'll love it: This maracuja oil mascara from 100 Percent Pure lengthens, separates, and glosses lashes. It holds a curl and also creates a luscious volume. This is a long-awaited arrival for our vegan 100 Percent Pure loving customers! Plus, for those with celiac disease, this is also a gluten-free mascara! Suitable for sensitive skin and eyes, this product is free of harmful toxins and synthetic chemicals.

Choosing Your Colour:

Blackberry- A slightly metallic plum shade. Mascara only slightly "tints," eyelashes not the same effect as conventional vibrant shades.

Blueberry- A deep metallic blue. Mascara only slightly "tints," eyelashes not the same effect as conventional vibrant shades.

Black Tea- A soft black.

Dark Cocoa- A medium soft brown.

Made in USA | Product Size 0.24 oz/ 7g 


Ingredients: Camellia Sinensis (Green Tea) Leaf Extract, Tocopherol (Vitamin E), Euphorbia Cerifera (Candelilla) Wax, Oryza Sativa (Rice) Bran Wax, Coconut Stearic Acid, Pantothenic Acid (Pro-vitamin B5), Fucus Vesiculosus (Seaweed) Powder Extract, Theobroma Cacao (Cocoa) Seed Butter, Passiflora Alata (Maracuja) Seed Oil, Extracts of Aloe Barbadensis (Organic Aloe Juice) Leaf*, Oryza Sativa (Rice) Germ Powder, Theobroma Cacao (Cocoa) Powder, Coffea Arabica (Coffee Beans) Seed, Origanum Vulgare (Oregano) Leaf, Thymus Vulgaris (Thyme) Flower/Leaf, Rosmarinus Officinalis (Rosemary) Leaf, Lavandula Angustifolia (Lavender) Flower/Leaf/Stem, Hydrastis Canadensis (Goldenseal), Passiflora Alata (Maracuja) Seed, Lonicera Caprifolium Flower and Lonicera Japonica (Honeysuckle) Flower Extract, Vegetable Glycerin. May Contain Iron Oxides.

*Certified Organic

How to Apply:

For effective results, follow these tips from our team of healthy beauty educators:

  • Apply mascara to top lashes from the root of the lash upwards.
  • Move the brush in a slight zig-zag movement up the lashes.
  • Repeat to achieve your desired coverage and look.

sealed with a green kiss ~ Team GK

Customer Reviews

Based on 5 reviews
So good

The smell is so good... that alone makes me love using it!

So far so good!

Have used the Maracuja Oil Mascara for a very short time. So far, I am finding it satisfactory. I find the colour to be more pronounced! Blackberry...

Long lasting!

This mascara gave me longer and thicker eyelashes. I like the fact that it is wet when applying. It dries out fast so you have to apply as much as you want quickly. The product lasted a long time. It goes away pretty well with a washcloth and it didn't give eye irration. I don't know if it the best since I didn't try other brands in the category of vegan and natural mascara. Comparing to all the chemical mascaras from the drugstore, this is way better!

Wet formula

Personally I prefer the original. This formula is a bit wet for my liking and smudges on me, but mascara is so personal so you never know.

Not very good

I love love love the other 100% Pure fruit pigmented mascara but this one does not live up to expectations. The formula is very thin and oily and barely sticks onto lashes. I'm not sure if I'll even be able to continue to use it as product barely comes off. Stick to the other mascara

Hi Tiffany! Thanks so much for sharing this honest review. This is definitely a 'wetter' formula. The original formula remains our best seller. This one is a great option for vegans (no beeswax) but also, we find that mascara is SUCH a personal product, in the sense that each mascara tends to perform so differently on each person.